Bulova Accutron Swiss Automatic Chronograph Men’s Watch Review

By on October 12, 2011

Bulova Model: 63B020

It’s always an exciting time at TheWatchScene HQ when we get a new brand of watch to review. Today it’s the turn of Bulova luxury watches. For their first appearance on the site, let’s start with a little bit of background. To begin with, who are Bulova, and are they any good?

The fact is, if you know your luxury watches, you probably know the answer to those two questions already. Affirmative and affirmative. Bulova was founded way back in 1875, around the same time as those other great watchmakers, such as Rolex, Breitling, Cartier and the like.

So now you’re probably thinking something like this: “The same era as Rolex and Cartier, exotic sounding name – Bulova must be a Swiss company, there’s no other alternative!” Nope. Bulova was founded in Queens and is still based in Queens. Queens, New York City that is, just to clarify.

Aside from being a respected watch and clock manufacturer, Bulova has a few other claims to fame, not least the fact that they commissioned the first ever TV advertisement way back in 1941 during a baseball game between the the Brooklyn Dodgers (now the LA Dodgers) and Philadelphia Phillies.

Today’s watch review will feature the Bulova Accutron Swiss Automatic ChronographThe Accutron range of luxury timepieces is Bulova’s flagship brand and has gained much respect and attention since the first examples developed back in 1960.

During their first production run – between 1960 and 1977 – Accutron’s used a 360 hertz tuning fork to drive a mechanical gear train which turned the hands. The tuning fork was powered by a one-transistor electronic oscillator circuit, so the Accutron technically qualifies as the first “electronic watch” – yet another claim to fame for the Queens based company. More than four million Accutron’s were sold until production stopped in 1977.

In the 1960s Bulova even became involved in the space race, along with the rival luxury timepiece company Omega, which you may remember reading about in one of our earlier watch reviews. However, as technology became increasingly digitized, Bulova’s speciality tuning fork mechanisms gradually became defunct.

Nevertheless Bulova has persisted as a manufacturer of authentic luxury watches simply because they know how to build a great timepiece. In 2008 they were taken over by Citizen watches in a big money move and today they are still going strong in NYC.

But let’s get back to the watch at hand here today. The Accutron Swiss Automatic Chronograph is an example of a classic Bulova watch, and we really like it, not just for it’s simplicity but for it’s reasonable pricing to – you can get a new one for around $1000 or less.

It isn’t all positive however. Though it looks good, it doesn’t really offer anything new, which is always disappointing. If you’re going to go through the trouble of manufacturing an entire batch of luxury watches, why not do something special with them design-wise?

Regardless, this certainly isn’t a bad watch. In fact the black dial and red minute hands offer a very cool look, so perhaps we’re being a bit harsh saying it doesn’t offer anything special. It just seems like, apart from the dial, there is a never-ending expanse of plain white stainless steel on this watch, with no embossed etchings, curves or other design features worth speaking of.

When all’s said and done, its muted design features aside, this watch offers exceptional value for money, and with additionals such as 165 feet of water resistance and an anti-reflective sapphire dial window, this could be a really great purchase for you or a really great gift for a good friend.

Rating: 3.5/5

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